Bakery & pastry shop
A loyalty card for your bakery: regulars who keep coming back.
No more paper cards lost at the bottom of a bag. Customers add your card to Apple Wallet or Google Wallet by scanning a QR code at the counter, and you tell them about the evening bake in one tap.
- A stamp every visit, scanned with your phone
- Your end-of-day extras announced only to cardholders
- Your regulars' contact details from their very first visit
- 14 days free
- No commitment
- Ready in 5 minutes
What you live at the counter
Mornings move fast. Customers walk out without leaving a trace.
A bakery is all footfall: lots of people, very little relationship. Here is what a card in the phone changes.
- 01
The 7:30 am customer you don't know
They come in every morning, but you have neither their name nor their contact. With the card, their details land in your customer list as soon as they add it.
- 02
The 6 pm leftovers, thrown out with regret
You baked plenty and nobody knows. A "6 pm bake at 30% off" notification reaches only people who hold your card, before you close.
- 03
The paper card forgotten in a pocket
Ten boxes to stamp, and the card stays at home. In Wallet, it's always with the customer, like their bank card.
Your program
One stamp per visit, a free baguette at the end.
The simplest approach for a bakery: reward regularity, not the size of the receipt. A loaf and a croissant count the same, because frequency is what makes regulars.
- A tier at 5 stamps to keep the motivation going from the first weeks
- You scan the card with your phone: no tablet, no till to replace
- Customers follow their stamps right in their Wallet
The rewards above are examples: you choose your own and can change them at any time.
7 / 10 stamps
10th baguette free
Example tiers
- 5A free pastry
- 10A free baguette
A day with KOKONO
From the first bake to the last customer.
The card fits your rhythm without adding a minute of work to the rush.
6:30 am
The morning rush
The customer shows their card and you scan it at checkout. The stamp is added and the queue keeps moving.
12 pm
The lunch break
Sandwich of the day, tart of the moment: a message written in twenty seconds and sent to everyone who holds your card.
4:30 pm
The afternoon lull
A customer walks within 200 m of your shop: your card appears on their lock screen with your message of the day.
6 pm
The evening leftovers
"6 pm bake at 30% off": one notification, and your regulars come by before closing instead of tomorrow.
Pro plan
Messages that go out on their own.
You already have enough to do kneading dough. With the Pro plan, three messages go out without you touching a thing.
The birthday
On their birthday, your customer gets a small gift from you. A gesture that costs almost nothing.
Example message
Happy birthday! A free éclair is yours this week 🎂
The regular who's drifting away
A customer who hasn't been in for 15 days gets a gentle nudge with their reward in sight, before they switch bakeries.
Example message
It's been 2 weeks… your free baguette is waiting 🥖
The Google review
A review request sent at just the right time, so your neighborhood's word of mouth shows up online too.
Example message
Your opinion matters: 1 minute to rate us on Google?
Run the numbers
What are your regulars worth over a year?
Your numbers, your sliders
Customers who come back one more time:
Extra revenue / year
+€11,232
- You serve about 3,120 customers a month.
- If 156 of them (1 in 20) come back one more time thanks to their card…
- +€936 per month
Cautious assumption: out of 20 customers, only one comes back one more time in the month. The other 19 change nothing in their habits.
Try it freeBakery: your questions
What bakers ask us.
For your business
What if your business goes beyond the bakery?
The same principle adapts to neighboring shops.
Ready to hand out your first cards at the counter?
14 days free, no commitment. Your card is ready in 5 minutes.
Start€0 today · 14-day trial · cancel in one click
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