Boutique, concept store & fashion
Boutique loyalty card: customers return for every new arrival.
A new collection has landed, a private sale is coming: the first to know are the people carrying your card. One message, ten seconds, and the shop fills up.
- New arrivals and private sales announced by notification
- A points card or a stamp card, whichever you prefer
- A customer list that's yours, without going through a platform
- 14 days free
- No commitment
- Ready in 5 minutes
Your program
One purchase, one stamp: the discount arrives, no code to remember.
In a boutique, customers don't buy every day. A tiered card gives a reason to come back for the next piece, rather than browse elsewhere.
- Count in stamps (per purchase) or points (by amount), your choice
- No promo code to enter: the reward is in the customer's Wallet
- Customers see where they stand, without opening an app
Rewards provided as examples: define them based on your margins and your stock.

4 / 6 stamps
€10 off on the 6th purchase
Example tiers
- 3A little extra
- 6€10 off
Your boutique calendar
Every event of the year, a message that goes out at the right time.
A boutique lives on events. Here are the ones the card helps you spread the word about.
New arrivals
The new collection
You receive the pieces, you write two lines. Cardholders are told before anyone else.
Private sale
An evening for loyal customers
A private sale reserved for those who carry your card. A simple way to thank them, with no paid advertising.
Sales
The first to be told
Your loyal customers hear about the first day of the sales first, and come back before the crowd.
Birthday
A little gift
With the Pro plan, a message on the customer's birthday, with a discount to use within the month.
Pro plan
What the card does while you're advising customers.
You're in the shop to sell, not to send reminders by hand.
When she walks by
When a customer passes within 200 m, your card appears on her lock screen with your message. A native Apple and Google Wallet feature, included in both plans.
Example message
Just around the corner? Something new just arrived 🛍️
The birthday
A message and a discount for the customer's birthday: one more reason to step through your door that month.
Example message
Happy birthday 🎉 15% off your next purchase this month.
The customer who doesn't come back
After 15 days away, an automatic reminder tells her about her points before she forgets your shop.
Example message
Your points are waiting: 10% off on your next visit.
What weighs on a boutique
Selling isn't enough: you also need to know who comes back.
Three situations many shopkeepers know, and that the card helps solve.
- 01
Customers you never see again
They bought a lovely sweater, then nothing. With no contact, there's no way to tell them a matching pair of trousers just arrived.
- 02
New arrivals that go unnoticed
You post on social media, but the algorithm decides who sees it. A notification lands directly on the customer's screen.
- 03
Loyalty drowned in permanent discounts
Promotions that keep coming back end up meaning very little. A card rewards the return, not the price.
Run the numbers
What are a few extra visits worth?
Your numbers, your sliders
Customers who come back one more time:
Extra revenue / year
+€39,000
- You serve about 650 customers a month.
- If 65 of them (1 in 10) come back one more time thanks to their card…
- +€3,250 per month
Cautious assumption: out of 10 customers, only one comes back one more time in the month. The other 9 change nothing in their habits.
Try it freeBoutique: your questions
Questions from boutique owners.
For your business
On the same street
Other shops, other ways to bring customers back.
Your next collection deserves an audience of insiders.
Create your card in 5 minutes. 14 days free, no commitment.
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